Abstract
This article is devoted to the study of the place and role of the system of value orientations in the structure of personality. The relevance of this problem is due to the fact that in modern conditions of political, economic and social transformations, value orientations acquire special significance, since they determine the functioning and development of the personality as a whole. The article presents various concepts and points of view, the focus of which is the problem of determining the main determinants of value orientations, as well as their place and role in the structure of personality. This is, first of all, the concepts of Russian psychologists - A.N. Leontiev, B.G. Ananyeva, A.V. Petrovsky, N.R.Salikhova, foreign - J. Piaget, L. Langle, N. Howe and W. Strauss and others. Of great interest is the competency development model considered here, formulated by Kazakhstan researcher D.T. Ikhsanova in the framework of the integrative approach of V.V. Kozlova. The article considers in detail the three levels of development of value orientations proposed by the author, which gave us the opportunity to determine their place and role in the structure of personality. The review made it possible to formulate the following conclusions that value orientations are an important component of the personality structure, which manifests itself in all spheres of a person’s life and regulates his behavior. Thus, value orientations occupy an important place in the structure of personality. This is a complex and multifaceted socio-psychological phenomenon that does not lose significance for the life of each person. Key words: value orientations, personality, value orientations system, personal value orientation, socializing, interiorization, individualization, differentiation, integration.