Abstract
The article is devoted to the features of the ecological tourism in the East Kazakhstan region. Nowadaysthe development of tourism acquires mass character and plays more considerable role in satisfactionof sociocultural necessities in the field of leisure. One of recreation types is ecological tourism thatcan be an alternative for bringing in of profits from tourism without damage to the people and environment.Development of eco-tourism in our region is topical, because the East Kazakhstan region is rich byits history, varied scenarios and well-developed infrastructure of motorcar highways and railways. Therewere formulated prerequisites of its development in the region, also difficulties of the development ofecotourism and possible ways to overcome them were considered. The current position of touristic recreationalecological potential of East Kazakhstan was analysed. Investigation on the basic tendencies ofdevelopment of the tourism industry turned out that ecotourism can be considered as the balance, whichcan provide jobs. stable high incomes and save intact wildlife. In regions such as the East Kazakhstan,ecotourism can help nature protection, growth of employment and socio-economic development. Theconclusions were drawn on the prospects for the implementation of ecological tourism in protectedareas.