Abstract
The main objective of this research is the improvement of the effectiveness of implementation of the technological process for dispensing bulk materials by developing a conceptual model of the virtualization. The objectives of this research are: creating unified information space for managing the lifecycle of the dispensing bulk materials process; development of conceptual model of the virtualization of the technological process which includes visual, structural and object-oriented models; development of mathematical model for decision making process during virtualization of the technological process; developing the structure of the virtual company which implements the process for dispensing bulk materials.