Abstract
Purpose The paper aims to provide practical suggestions to practitioners of human resources (HR) that show how employees can be a source of competitive advantage for the firm. Design/methodology/approach This paper is based on earlier research and practical experience. Findings That resource-based theory can be practically applied to HR management to develop employees to be a source of competitive advantage. Practical implications This paper provides HR practitioners with concrete examples to improve practice and work strategically for the benefit of employees and the wider firm. Originality/value This paper shows how a theory of strategy translates into everyday practice for HR practitioners.