Abstract
The problem of manipulating people through various means, methods, technologies of information and psychological warfare, which has become a mass phenomenon in everyday life, economic competitiveness and political struggle, and represents a major threat information and psychological security of the individual in modern conditions of society is considered complexly in modern society. The essence of human manipulation stands out as the hidden psychological coercion of the individual. Compulsion of a person as a specific mode of control is used at all levels of social interaction - from interpersonal communication to mass communication and is inherent in different cultures and historical conditions.