Abstract
The article presents the experience of integrating blended learning and artificial intelligence technologies into teaching physics to students of IT specialties in Higher Education Institutions on the example of the International Information Technology University (IITU), Almaty, Kazakhstan. It provides an overview of the scientific literature on the use of AI in education and discusses specific practices of using these technologies in the general physics course. Approaches such as a flipped classroom, the use of virtual and augmented reality, generating tasks and tests using AI, and creating multimodal interactive lectures are described. Particular attention is paid to developing students’ critical and logical thinking, adapting the educational process to the conditions of information overload, and rethinking the role of a teacher in the digital age. It is noted that the use of modern digital tools helps to increase students’ attention, increase their interest in the educational process, and makes the explanation of complex physical processes more visual and understandable.