Abstract
Kazakhstan became independent after the fall of the Soviet Union and began the process of recovering Kazakh traditions and establishing a unique identity as a country. Key to this effort is establishing the Kazakh language as a titular or state language. At the time of independence an overwhelming majority of Kazakhstan’s population spoke Russian, which remains strong today. The state requires that Kazakh is spoken in at least 50% of all radio broadcasts, and state-sponsored radio takes the lead in this effort. Interviews were conducted with key members of Kazakhstan’s radio industry to learn the role of radio in establishing a state language and the challenges they face doing so. Interviewees were passionate about their role in re-establishing Kazakh culture through language, but the dominance of Russian language radio and a shifting media and language environment continue to present roadblocks.