Abstract
This study investigates the portrayal of China in Kazakhstani media, focusing on changes in perceptions before and during the Belt and Road Initiative (BRI). Through comparative discourse analysis, the research reveals a shift in media narratives from primarily economic and political aspects to a growing emphasis on fostering friendly relations between Kazakhstan and China. The paper also explores how diplomatic relations between the two countries influence media reports about China. Although the findings are specific to Kazakhstan, the study contributes to understanding Central Asian views on China, especially in the context of the BRI and the region's changing geopolitical dynamics. The research suggests a trend toward more positive and neutral coverage of China in Kazakhstani news outlets.