CONVERSATIONAL AI AGENTS FOR ENHANCING USER EXPERIENCE IN ONLINE SHOPPING PLATFORMS

2023

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DOI 10.30888/2709-2267.2026-37-00-012
Data confidence 70 medium
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Abstract

The rapid growth of e-commerce has increased the demand for intelligent technologies capable of improving customer experience and optimizing online shopping processes. Among the most important technologies, conversational AI agents have become an importan