Abstract
The conducted research is devoted to bibliometric analysis of academic literature, issues of health tourism. In the course of the research the main directions, key terms, popular countries carrying out therapeutic tourism, leading journals and authors, countries publishing scientific articles on the research topic were identified, bibliometric analysis of the structure of academic publications reflecting current trends in the field of tourism, wellness and other topics related to sustainability, globalization and economy was carried out. The scientific significance lies in the possibility of using the results obtained in the expansion of theoretical concepts in the development of new approaches to the study of health and wellness tourism. On the basis of the analysis, keywords and co-authorship of research, highlighting clusters, authors and journals in the study area are identified. The methodology is based on the Scopus database and their analysis through VOSviewer software, which allowed visualization and cluster analysis, building networks of keywords and their co-authorship. In the process of analysis, a keyword map was constructed to identify links and structure research topics, cluster analysis, ranking was performed to identify topic areas. On the basis of bibliometric analysis, an assessment of publication activity in the direction of health and wellness tourism was carried out, the dynamics of changes in key topics by year, by key journals and main authors was analyzed. The main contribution is the systematization of academic publications of the Scopus database, the allocation of priority research areas. The practical significance of this study lies in the potential application of the obtained data in the development strategy of health tourism. Key words: health tourism, medical tourism, cluster, term, authors, research.