Abstract
The visual identification of diplomatic missions has gained particular importance in the context of globalization and intercultural interaction. Embassy architecture represents functional structures and a powerful means of expressing national identity. However, professional practice still lacks a consistent system of criteria for selecting architectural and symbolic elements that reflect the unique characteristics of the sending state. The focus of this study is on identifying architectural approaches to integrating national symbolism into the design of modern embassies. The methodological foundation of this study is a qualitative and quantitative approach that includes the selection of case studies, comparative architectural analysis, and expert surveys. The research identifies stable categories of symbolism: official (flag, coat of arms) and secondary (historical style, color schemes, geography). An analysis of diplomatic missions in various countries has revealed that architects typically employ three main strategies: the use of dominant structural forms, the incorporation of traditional decorative elements, and the symbolic integration into the local context. The results confirm the importance of national color schemes and geographical metaphors in creating a recognizable image. The conclusions emphasize the need to find a balance between national identity and contextual appropriateness, as well as respect for the architectural traditions of the host country. The study highlights the architectural tools of soft power and proposes a systematic approach to designing diplomatic missions as spaces for representing statehood.