Abstract
The formation of national values in the linguistic consciousness is the development of spiritual and moral qualities of a person through mastering national culture, traditions, customs, national literature and language. The article is devoted to the definition of the role of linguistic units in the formation of national values in the linguistic consciousness of young people. The purpose of the study is to determine the role of the words "dombra", "chest", "shanyrak" (a wooden circle on top of a yurt) as stimuli forming national values in the linguistic consciousness of Kazakh youth in the multiethnic space. In the course of the study, an associative experiment was conducted. It was attended by 62 respondents aged 17 to 35, who speak more than three languages and grew up in a multicultural, multinational environment. As a result of the study, specific reactions to the stimulus words "dombra", "chest", "shanyrak" in the Kazakh language, the sequence of reaction words in the associative field of stimuli, as well as the main factors influencing their formation in the linguistic consciousness of young people were identified. The analysis of experimental data revealed paradigmatic and syntagmatic types of associations depending on the nature of the reaction, as well as the frequency of factors that contributed to the formation of these associations to the stimulus.