Abstract
The problematics of artificial intelligence (AI) have become a topical subject in scientific and socio-political discourse, as well as in everyday practice. The rapid pace of digitalization and the widespread adoption of AI are fundamentally transforming societies, economies, and individual lives. The paradigm of AI is being shaped within an interdisciplinary scientific discourse, which unfolds not only in the technological but also in the socio-humanitarian dimensions. The integration of digital technologies into all spheres of social life generates a wide range of issues in socio-cultural, economic, political, psychological, ecological, legal, and ethical aspects. At the personal level, AI technologies provide comfortable living conditions while simultaneously creating human dependence on digital reality, which can significantly influence individual identity. Alongside unprecedented opportunities, the digital transformation of society also brings about challenges and risks that require thorough analysis and the development and implementation of practical algorithms at the state level. Based on discourse analysis of scientific and official sources, as well as an interdisciplinary approach to interpreting sociological measurements of digitalization in Kazakhstan, the article presents relevant contexts for the formation of the national AI paradigm.Keywords: artificial intelligence (AI), information and communication technologies (ICT), Kazakhstan, modernization, risks, digital society