Abstract
The article discusses the process and methods of creating ontological modeling in the field of “Pre-election advertising”. The work includes a structural-semantic analysis of the text corpus of political discourse and the creation of an ontological model of this subject area. The document discusses key concepts, their properties and relationships necessary for building the model, as well as the use of the formal language OWL to describe axioms and relationships between concepts. The ontological model was created using the Protégé platform and includes various classes, properties, objects and individuals specific to the subject area of pre-election advertising. Methods of constructing logical rules for extracting knowledge from a database, such as production rules and logical programming, are also considered.