Cultural and linguistic features in the localization of cartoon characters

2025

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DOI 10.54596/2958-0048-2025-2-238-244
Data confidence 70 medium
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Abstract

This article examines the localization of animated films into Kazakh, with a particular focus on conveying character accents and stylistic features. The study analyzes the official dubbed version of Cars 2, produced by Cinema Tone Production. The research demonstrates that translators employ creative solutions, such as incorporating idiomatic expressions and elements of the southern Kazakh dialect, to ensure successful adaptation. The analysis also highlights how precise lip-syncing and carefully crafted speech patterns contribute to making the localized content feel as natural as the original. The findings emphasize the necessity of a creative approach in audiovisual translation, as well as the importance of individually assessing each dialogue to maintain both the stylistic integrity and semantic accuracy of the source material.