Abstract
Abstract. The article describes an algorithm (sequence) – one of the elements of an extensive KEYKIS technology, a methodological KEYKIS approach reflecting the Russian practice of consulting managers and teaching at several faculties of the Presidential Academy (Graduate School of Corporate Governance, Institute of Public Administration and Management). The purpose of this article is to give an idea of a powerful toolkit that allows methodologically correct, concise, conceptually accurate formulation and writing of research case stages in the CASE study format. This competence is very rare and in great demand in management, marketing, political science, historical, legal, and financial disciplines, that is, in those subject areas that describe purposeful human activity, often interdisciplinary. The KEYKIS approach is applicable for a holistic systematic study of complex poorly formalized situations, in particular in state and municipal management (GMU). The methodological KEYKIS approach contains more than a hundred ingredient methods that simplify for authors of research case studies on a wide range of management topics the process of writing an author's case, author's self-reflection and iterative correction of a written complex socio-economic text. The approach is convenient for creating conceptual models, compact conceptual visualization for a specific problematic management situation. As a result of the application of these specific research methods, within the framework of the methodological KEYKIS approach, an extensive and constantly replenishing Database of cases of the Presidential Academy (database of Russian management cases on the subject of GMU) was created and legally formalized as a result of intellectual activity. Keywords: methodological KEYKIS approach, public administration, local government, economic research case, formulation technology, economic decision-making.