Аннотация
The priority issues in evaluating the effectiveness of outsourcing and elaborating strategic approaches to increase the competitiveness of entrepreneurial entities in the context of the development and complexity of the economic relationship of various types of enterprises are studied. We carried out a structural analysis of the main stages of determining an outsourcing service provider, criteria for economic evaluation of the profitability of an outsourcing service provider and calculation of the economic effect of outsourcing practice. According to the model of B.A. Anikin, I.L. Rudaya, the key trends in the development of outsourcing of management functions are determined and a set of methods for analyzing the effective evaluation of outsourcing is deliniated, allowing the company to determine the effectiveness of implementation of this business process management tool. Outsourcing is contemplated as a business model that involves the conclusion of long-term, periodically possible short-term contracts, and during the process the economy can manage to experience several cycles. According to the cycles and milestones of the economic activity of the enterprise, the customer's business priorities alter, which can be suitable for the outsourcing concept in terms of increasing the business value.