Аннотация
The family and kinship culture, which includes traditional associations, is based on a strong foundationin Turkic society. Nowadays, many research works in the field of language and culture, especiallyrelated to customs and traditions, are based on the disclosure of national understanding and nationalstyle of life in Turkic world. Nevertheless, as a linguicultural fact, there is not enough research in Turkishproverbs in the literature of our country. This article analyses the characteristic features of the tradition«dünürlük» of Turkish people in the context of all-Turkish traditions based on sustainable terms related tothe tradition of swattering. The purpose of this article is to reveal the meaning of the tradition «dünürlük»in the Turkish sense and, with the help of a content-thematic grouping, to identify the specificity of Turkishsustainable terms, which reflect the tradition of swattering.The article gives examples of sustainable terms, their translation and meaning, which make it possibleto determine the relevance and prerequisites of the tradition «dünürlük». Based on the analysis ofthe material, the Turkish sustainable terms are compared in linguoculturological aspect.Key words: «dünürlük», Turks, traditions, expressions, linguoculture.