Аннотация
The article is devoted to the basic development tendencies in the sphere of higher education; it is specifying the notion of “entrepreneurial university” trends and forms of entrepreneurial culture at higher educational institutions as well. The other items under consideration here refer to specifics and competitiveness of higher educational institutions as business entities, quality and efficiency of their business activity, and to the scope and framework of entrepreneurial university. The appropriate conclusion suggests the importance of business activity development by Kazakhstani higher educational institutions. The authors conceptualized a model of forming of entrepreneurial culture at the university and present the observation data gained from the students’ opinion survey concerning business environment at the leading regional university. These research analysis data allow understanding of the levels and development indexes of entrepreneurial culture in the university environment, and indicating the following: values orientation, pro-business thinking, entrepreneurial vigour and maturity, entrepreneurial proactive attitude.