Аннотация
The article examines the role of information technologies in human resource management, their impact on recruitment, training, performance evaluation, and employee retention processes, as well as on improving HR functions’ efficiency. The main directions of technology implementation are described, such as HR process automation, the use of human resource management (HRM) systems, big data analytic, and artificial intelligence. The article also highlights the benefits and challenges of digitization in HR, including increased work efficiency, cost optimization, and the challenges of integrating new systems with existing processes. Special attention is given to the analysis of current trends in HR technologies, including e-learning, HR analytic, and the use of IT to improve employee engagement. The article concludes by discussing the prospects of further development of information technologies in HR management, as well as possible issues, such as resistance to change and data security concerns.