Аннотация
A comparative analysis of the concepts RODSTVENNIK ‘relative’ and TUYSҚAN in the Russian and Kazakh national worldviews revealed the national specificity of their macro- and micro-structures and the organization of their semantic space. The study presents verbalizers that allow us to compare the significance of these concepts in the worldviews of Russians and Kazakhs and determine their ethnocultural value. The study was conducted using various methods, including artificial intelligence tools. It is concluded that for Kazakhs, the concept TUYSҚAN is the foundation of social organization, while in the linguistic consciousness of Russians, the concept RODSTVENNIK ‘relative’ has been devalued, largely due to the “civilizational turbulence” of the last century.