Аннотация
This study explores the representation of historical figures in the early prose of A. Kekilbayev from the perspective of media discourse and historical reconstruction. It examines how literary narrative functions as a communicative medium that reshapes and transmits historical knowledge through specific discursive strategies. By analyzing narrative structure, characterization, and symbolic expression, the paper reveals that Kekilbayev’s portrayal of historical figures is not a direct reflection of historical reality, but a mediated construction shaped by cultural memory, ideological context, and communicative intention. His works integrate elements of national identity and folklore, transforming historical figures into carriers of collective values and cultural meaning. Through this lens, literature is understood as a form of cultural communication that bridges past and present, enabling the reinterpretation of history in a modern context. This study thus highlights the dynamic interaction between media discourse and historical representation, contributing to interdisciplinary research in literature and communication studies.