Аңдатпа
This article examines the features of the methods of metonymy as a mechanism of allegorical thinking in the language of politics. The authors give examples of metonymic synergistic models in a political context: product color, political concept; metonymic compression; name - product, name - political trend, political idea, political activity; synecdoche "part - whole", "whole - part". To carry out the linguistic analysis, material from newspapers, magazines, news sites and other sources was used. The authors come to the conclusion that cognitive metonymy in the process of implementing mental models performs, firstly, the function of concretizing abstract political ideas, social phenomena and clearly, vividly represents them, and secondly, reflects an assessment, acts as a means of political assessment and implements an axiological function, thirdly, it serves as a means of a language game, contributing to the emotionality and effectiveness of a political text.