Аңдатпа
Purpose. Analysis of the development of artificial intelligence in Kazakhstan, identification of its impact on economic processes, as well as development of proposals for the effective use of artificial intelligence technologies in various industries. Methodology . The research methods used were the analysis of theoretical approaches to the application of artificial intelligence in the digital economy, statistical data analysis, trend, comparative and SWOT analysis of experiments on the introduction of artificial intelligence in various fields. During the writing of the article, data from the National Bureau of Statistics of the Republic of Kazakhstan and the National Bank of the Republic of Kazakhstan were used. These data covered 2019-2023. In addition, SPSS and Python programs were used in the article. Originality / value. Studying the role of artificial intelligence in the development of the digital economy reveals an important link between technological innovation and the transformation of economic processes. The integration of artificial intelligence into various industries will not only increase productivity, but also create new forms of interaction between market participants, which will open up prospects for creating a flexible and efficient economic system. Using artificial intelligence to analyze big data and automate business processes speeds up decision-making and improves forecast accuracy. Thus, artificial intelligence is becoming an integral part of the digital economy, determining its future development and new models of economic growth. Findings. The results of the study showed that artificial intelligence significantly accelerates the processes of digital transformation, while increasing the efficiency of business processes and optimizing resources. Its application in various sectors of the economy contributes to the creation of new models of interaction and the growth of innovation potential, which, in turn, stimulates the sustainable development of the digital economy. According to the National Bank of the Republic of Kazakhstan, in 2023, artificial intelligence reduced costs for general financial functions by 16%, according to line ministries in 2023, increased labor productivity in agriculture by 12%, the number of implemented artificial intelligence systems in healthcare reached 9, the share of educational institutions using artificial intelligence increased by 15%.