Аңдатпа
Abstract The objective of this research is to examine the connections between Green Entrepreneurial Orientation, Clean Production, Supply Chain Learning, and Sustainable Development in the particular setting of Kazakhstan’s dairy sector. This industry currently confronts many sustainability issues that limit its potential for expansion, such as ineffective resource management and detrimental environmental effects. Furthermore, data were collected from 604 participants by using a snowball sampling strategy, and PLS-SEM was used for analysis. The findings show that sustainable development is greatly enhanced by a strong green entrepreneurial orientation, with supply chain learning serving as a partial mediator in this relationship. Furthermore, the relationship between Green Entrepreneurial Orientation and Supply Chain Learning is significantly moderated by Clean Production, which supports the aims of green entrepreneurs. This study provides valuable insights for policymakers to promote sustainable legislation and incentives through Clean Production and Green Entrepreneurial Orientation. It offers dairy firms a strategic framework to enhance competitiveness by investing in supply chain learning and eco-friendly practices. The findings also have broader relevance for emerging economies aiming to align sustainability with economic growth.