Аңдатпа
The article analyzes scientific researches on the topic of Korean digital culture. The analysis was conducted based on a bibliometric review of the Korean Citation Index (KCI) database. Currently, there are scientific studies based on bibliometric analysis of data extracted from the international databases Scopus and Web of Science. However, issues related to bibliometric analysis based on Korean scientific databases remain insufficiently studied in the academic community. This aspect determines the scientific novelty of this study. The purpose of the study is to examine the main directions, trends and research priorities in the study of Korean digital culture. The approach used includes collecting, processing and analyzing data, including publications, citations and keywords, as well as studying well-known journals in this field. As a result of the analysis, the main research topics were identified, such as the popularization of Korean culture (K-Culture) through digital platforms, digitalization of traditional cultural practices and the development of technology. The findings highlight the importance of digital culture as an important component of the contemporary cultural and technological landscape of South Korea, as well as the prospects for further research in this area. The results of the bibliometric analysis can be used to objectively assess the scientific productivity of research institutions in the context of the development of digitalization of culture in the Republic of Korea.